NBA Jersey Sponsors: What We Know So Far

NBA Jersey Sponsors: What We Know So Far

Next year, for the first time in NBA history, teams will feature advertising on their jerseys. Sponsored jersey have┬álong been a feature of pro-soccer, with corporate logos noticeable adorning the kits of every major team from around the globe; but, until recently, the trend had not yet spread to any of America’s four major sports. […]

Shaq and J-Kidd Are Now Team ‘Owners’, But Do They Really Own Anything?

Shaq and J-Kidd Are Now Team ‘Owners’, But Do They Really Own Anything?

  Yesterday, the new majority ownership group of the Sacramento Kings announced that Shaquille O’Neal was a contributor to their group, and therefore, a minority owner. The group, headed by TIBCO Software CEO Vivek Ranadive, bought a 65% stake in the franchise, which has been valued by the NBA at $535 million. Therefore, we can […]