Every year, players’ shadows grow longer in preparation for the draft. As publicists push their agendas and journalists hyperbolize in pursuit of a good story, players become inflated far beyond their true value. Overhyped players come into the league and then disappear as quickly as they arrived. This is often the case with High School […]
The number one team in college basketball this year has committed several academic violations. Yet there is not a single thing the NCAA can do about it. This past week, the Associated Press released its annual preseason poll where it ranks the top-25 college basketball programs for the 2015-2016 season. Perched at the top spot […]
How do you differentiate yourself from the competition? In today’s dog-eat-dog world of collegiate recruiting, that is the question that causes college coaches nightmares. Lucrative college sports programs like men’s football and basketball hire coaches with the expectation that they will win and that they will win quickly. Often times, a coach will be on […]
When the University of Michigan signed a million dollar contract with NIKE in 1994, it was one of the first major apparel endorsements in NCAA history. The Wolverines’ licensing agreement changed everything. Over the next decade, school would begin to compete for contracts, and University of Michigan would remain one of the top college brands […]
The truth is, men’s college basketball is now at a crossroads. This past season served as a prime example of the dilemma. You had Kentucky, an all-time great team with 9 McDonald’s All-Americans, on the verge of being the first undefeated men’s college basketball team since 1976.